Concise writing skills for purposeful professionals

“Omit needless words.” All effective writers follow this wise advice provided years ago by Will Strunk and E.B. White in the book “Elements of Style.” One of the hardest skills to learn in the corporate world is how to write well. We learned how to write in school of course, but when we sat down in the office, everything changed. Remember college? No doubt you spent many a long night trying to stretch a seven-page paper to the top of the tenth page.

The problem is, in school we were taught that the longer our writing is, the better. In the professional world, however, the opposite is true. Now the skill is not making less into more, but saying more with less.

Whatever our profession, we all write. Whether you’re publishing a novel, composing an email, or sending a tweet, you are judged by your ability to write. Where can you learn how to be brief and precise in your writing? At The BRIEF Lab.

Workshop Takeaways

In this full-day workshop, you’ll get:

  • Tools to give every piece of writing the punch and precision of a Tweet
  • Experience adapting brief writing to different audiences and circumstances
  • Practice transforming information into an engaging story
  • A day of fun and hands-on learning
  • Lunch, of course!


Completion of the Introduction to BRIEF workshop


Participants must be managers, either currently or in preparation for a managerial role