One-day workshop that creates a clear message and confident messengers.

When the stakes are high, everyone needs to be on the same page. If you asked each member of your leadership team to articulate the value proposition of a new product or service, how many different answers would you get? Could each of them verbalize the company’s direction and purpose clearly, succinctly and identically? If you’ve read BRIEF: Make a Bigger Impact by Saying Less or attended any of The BRIEF Lab workshops, you know how important it is for your leaders to be able to tell your company story with authority.

A Clarity Session at The BRIEF Lab is an intensive workshop for leaders who want or need to align their executive team around a singular message. By the end of the day, your team will not only rally around the message … they’ll be able to deliver it with authority!

Your small, senior-level group will spend ½-day to a full day at The BRIEF Lab learning how to build a narrative and develop as messengers. Everyone will be on the same page. No one will be “winging it.”

When Do You Need a Clarity Session?

You need a Clarity Session any time you must agree upon and deliver a singular message due to:

[ultimate_icon_list icon_size=”14″ icon_margin=”5″][ultimate_icon_list_item icon=”Defaults-play” icon_color=”#ff883c”]A vital strategy or a management directive[/ultimate_icon_list_item][ultimate_icon_list_item icon=”Defaults-play” icon_color=”#ff883c”]Organizational change that needs to create lasting impact[/ultimate_icon_list_item][ultimate_icon_list_item icon=”Defaults-play” icon_color=”#ff883c”]The launch of a new product or service[/ultimate_icon_list_item][ultimate_icon_list_item icon=”Defaults-play” icon_color=”#ff883c”]Sales value proposition[/ultimate_icon_list_item][ultimate_icon_list_item icon=”Defaults-play” icon_color=”#ff883c”]A key milestone that requires explanation[/ultimate_icon_list_item][/ultimate_icon_list]
Small groups of leaders gather for a day to map out a compelling message and learn how to tell the story clearly and concisely.