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Don’t Apologize for a Boring Topic. Fix It.

Don’t Apologize for a Boring Topic. Fix It.

Reading Time: 5 minutesDon’t Apologize for a Boring Topic. Fix It. by Joe McCormack Some topics are naturally interesting. Some aren’t. You know the difference. A story about innovation, leadership, or a big decision? Easy. A mandatory process update, technical...
Context Camping is Killing Your Message

Context Camping is Killing Your Message

Reading Time: 4 minutesThe Hidden Cost of Too Much Context (aka Context Camping) by Joe McCormack Professionals love context. We explain the history. We describe the situation. We walk through the background. Then we add more details—just to be safe. And before long,...
From TOWER to SPEAR

From TOWER to SPEAR

Reading Time: 4 minutesFrom TOWER to SPEAR: Building a Complete Communication Method by Joe McCormack Most professionals communicate all day long. They write emails. They lead meetings. They join Zoom calls. They give updates. They pitch ideas. And yet most of them...
Your Boss Doesn’t Have Time for You

Your Boss Doesn’t Have Time for You

Reading Time: 3 minutesby Joe McCormack Your Boss Doesn’t Have Time for You Imagine walking into your next one-on-one and realizing it’s been rescheduled—again. It’s not personal. It’s structural. Across nearly every industry, organizations are flattening. Layers of...